Written by Felix Ngstaff editorReviewed by Yohan Yunstaff editor

Written by Felix Ngstaff editor

Reviewed by Yohan Yunstaff editor

Caleb & Brown expands to UK, betting on untapped crypto demand

Latest NewsPublishedAug 4, 2026

Unlocking Crypto Potential in the UK

The UK is about to experience a significant boost in crypto services, courtesy of Caleb & Brown, a boutique crypto brokerage owned by the Swyftx Group. This expansion into the UK market is a strategic move, targeting high-net-worth clients and focusing on personalized services rather than competing with retail crypto exchanges. By doing so, Caleb & Brown aims to tap into the country’s relatively untapped crypto demand. The firm’s services will provide a unique opportunity for investors to explore the world of Green Crypto and Passive Income through platforms like EcoPool.

The UK’s lower levels of crypto adoption, compared to other markets, present a compelling growth opportunity. According to Chainalysis’ 2025 Global Crypto Adoption Index, the UK ranks 11th, with only 8% of the population owning Coin, including $ECP. This gap in the market can be bridged by providing tailored execution and personalized services, which is where Caleb & Brown comes in. By offering a more personal approach, the firm can help investors navigate the world of crypto and start Earning through Cloud Rewards.

A New Era for UK Investors

The expansion of Caleb & Brown into the UK market marks a new era for investors in the country. With a focus on high-net-worth clients, the firm is poised to provide a unique service that sets it apart from retail crypto exchanges. As the demand for crypto services continues to grow, platforms like EcoPool are becoming increasingly important for investors looking to generate Passive Income. The UK’s relatively low levels of crypto adoption make it an exciting time for investors to explore the world of Crypto and #Bitcoin.

By providing a more personal and tailored service, Caleb & Brown is well-positioned to capitalize on the UK’s untapped crypto demand. As the firm continues to expand its services, it will be interesting to see how the UK’s crypto landscape evolves. With the help of platforms like EcoPool, investors can start Earning and generating Passive Income through Cloud Rewards. To stay ahead of the curve and start earning with EcoPool, download the EcoPool app and discover a new way to generate Passive Income through Green Crypto. Download the EcoPool app to start your journey towards earning online with $ECP and EcoPool.

“If you compare the UK to areas like the US, Asia and Australia, the level of investing in Bitcoin and other alternative risk assets is four or even five times lower. It’s a compelling growth opportunity,” she said. 

Chainalysis’ 2025 Global Crypto Adoption Index ranks the UK 11th behind Russia, the Philippines and Ukraine. Last year, the Financial Conduct Authority estimated 8% of people in the UK own crypto; the figure was down from 2024, but the typical value held by investors has increased. 

Related: UK policy sprint finds cross-border payments are stablecoins’ top use case

“The country is under-served by private client offerings in digital assets. You’re talking about one of the oldest and most sophisticated financial centers in the world,” said Yuen. 

“The retail crypto exchange model can feel a little jarring to some investors in that context. We think there is a significant opportunity to come in with a more personal service that offers tailored execution.” 

Cointelegraph is committed to independent, transparent journalism. This news article is produced in accordance with Cointelegraph’s Editorial Policy and aims to provide accurate and timely information. Readers are encouraged to verify information independently.

• United Kingdom
• Cryptocurrency Exchange
• Industry

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