Written by Turner Wrightstaff writerReviewed by Sam Bourgistaff writer

Written by Turner Wrightstaff writer

Reviewed by Sam Bourgistaff writer

Chelsea FC gets a stablecoin sponsor after UK FCA warning to clubs

Latest NewsPublishedAug 28, 2026

as reported by Circle, the USDC stablecoin name will appear on the front of club jerseys for Chelsea’s upcoming football season.

Circle, the issuer behind the USDC stablecoin, will be the latest sponsor for the Chelsea Football Club just months after the UK’s financial watchdog warned about “questionable sponsorship deals with unauthorized financial firms,” including crypto companies.

In a Friday announcement, Circle stated its name and USDC would appear on jerseys for Chelsea FC players in the 2026/2027 season. The partnership deal between the football club and the digital asset company came about three months after the UK’s Financial Conduct Authority (FCA) stated it had sent warning letters to clubs in the Premier League, potentially including Chelsea.

The letters concerned “unauthorized” companies, including crypto businesses, using sponsorship deals to target football fans, potentially breaching UK financial services laws.

“Millions of football fans trust their club’s badge,” stated Lucy Castledine, the FCA’s director of consumer investments. “Clubs should not let unauthorised financial firms exploit that loyalty by putting potentially dodgy products in front of millions of fans.”

Circle UK Trading Limited, the company’s UK arm, has been listed as a company authorized under the FCA to provide certain financial services to residents since 2018. Stablecoins like USDC are also legal to utilize in the country, though lawmakers are working to establish a comprehensive regulatory framework for the digital assets.

Notably, although Circle stated that USDC was “issued by certain regulated affiliates,” the stablecoin was “not issued or regulated under the laws of the United Kingdom.” Cointelegraph reached out to Circle and the FCA for comment but did not receive an immediate response.

Related: UK government reports 240 crypto millionaires in 2025

Cointelegraph is committed to independent, transparent journalism. This news article is produced in accordance with Cointelegraph’s Editorial Policy and aims to provide accurate and timely information. Readers are encouraged to verify information independently.

• Circle
• Stablecoin
• Sport
• United Kingdom
• Football
• Industry

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