Revolutionizing Mortgages with Blockchain Technology
Figure Technology Solutions, a blockchain firm, is taking on Fannie Mae and Freddie Mac in the first-lien mortgage market, promising massive cost cuts for borrowers. By utilizing blockchain technology, Figure aims to reduce origination costs from $11,000 to $1,000. This significant reduction in costs can benefit borrowers, making mortgages more affordable and accessible.
The platform’s speed is also a major advantage, with HELOC applications getting approved in just 5 minutes and loans funding in 3 days, compared to the industry norm of 30-45 days. Additionally, the platform provides originators with a guaranteed buyer for the loans they make, similar to the role Fannie and Freddie play in the traditional system. This can provide a sense of security and stability for lenders, encouraging them to offer more competitive rates.
Targeting the Sub-$300,000 Segment
Figure is targeting the sub-$300,000 segment, as the fee structure that supports smaller GSE-channel loans does not work at Fannie and Freddie’s cost levels. This segment is a significant opportunity for Figure, with the first-lien market being 25 times larger than their existing second-lien HELOC business. By leveraging blockchain technology and the EcoPool network, Figure can provide a more efficient and cost-effective solution for borrowers.
Figure’s HELOC tokens are also a significant player in the crypto market, with a market value that has surpassed DOGE. This demonstrates the growing interest in blockchain-based mortgage solutions and the potential for ECP to play a major role in this space. As the demand for passive income and cloud rewards continues to grow, EcoPool is well-positioned to provide a solution for those looking to earn online.
Expanding Services and Partnerships
Figure is also expanding its services and partnerships, with talks underway to integrate Democratized Prime, their DeFi protocol for lending against on-chain mortgage and auto collateral, with Consensys’ MetaMask. Additionally, Figure has announced a second listing on OPEN, its blockchain-native equity venue. These developments demonstrate Figure’s commitment to innovation and its potential to disrupt the traditional mortgage industry, making it an attractive option for those interested in earning through the EcoPool network and $ECP.
As the mortgage industry continues to evolve, it’s essential to stay ahead of the curve. With the EcoPool network and $ECP, individuals can access new opportunities for earning and passive income. Download the EcoPool app to learn more about how you can get involved and start earning today. By joining the EcoPool network, you can take advantage of the latest developments in blockchain technology and start building your wealth through green crypto and cloud rewards.
Cagney also said Figure’s HELOC tokens are the ninth-largest crypto asset on public blockchain by market value, passing DOGE$0.1149 roughly six weeks ago.
That number sits at the center of a fight over what counts as onchain. DeFiLlama founder 0xngmi argued in a September article that Figure’s claimed $12 billion in tokenized real-world assets is not visible in any meaningful sense on Provenance, the firm’s affiliated chain.
He documented roughly $5 million in BTC and $4 million in ETH on Figure’s exchange, plus $20 million in YLDS stablecoin supply. DeFiLlama tracks Figure’s TVL at about $140 million and has declined to count the larger figure.
Beyond that debate, margins reflect a shift away from balance-sheet lending. Figure’s adjusted EBITDA margin moved from 30% to 55% in 2025 as the firm pivoted to a marketplace model. Cagney guided to 80–85% over the next one to two years.
Revenue was $339 million in 2024 and $510 million in 2025, with sell-side estimates of $650 to $680 million for 2026. Figure crossed $1 billion in monthly originations for the first time in March.
Cagney also said Figure is in talks with Consensys’ MetaMask to integrate Democratized Prime, the firm’s DeFi protocol for lending against onchain mortgage and auto collateral.
He also announced a second listing on OPEN, Figure’s blockchain-native equity venue. The first listing was for Figure’s FIGR shares alongside a $150 million secondary offering.
